Good to Great: Why Some Companies Make the Leap... and Others Don't
Jim Collins
HD 57.7 .C645 2001
For years, Jim Collins asked himself, "What makes some companies great and keeps others mediocre or even in decline?" Using measurable data, Collins and his research team identified a number of companies that could be described as "great" and compared them to find similar traits and characteristics. His book examines leadership, work ethic, use of technology, and other traits that great companies share. He focuses on how these traits were historically apparent and important in great companies and how they can be adopted by others to improve themselves.
