March 1, 2010

Innovate the Pixar Way

Capodagli and Jackson reveal how they have reawakened the creative Disney spirit in Pixar Studios. Pixar is built on the simple philosophy that quality is the best business plan, regardless of how long it takes, because they believe that you have only one chance to deliver a truly magical and enchanting experience for your customer. They explain how Pixar has been able to create an innovative culture by allowing their employees to have childlike vision, trust in one another, take risks, and focus on the quality of their work. In addition to examples from Pixar, Capodagli and Jackson draw examples from numerous other organizations that exemplify innovative workplaces.

This book can be found in HECSA Library:

Innovate the Pixar Way: Business Lessons from the World's Most Creative Corporate Playground
Bill Capodagli and Lynn Jackson
HD 53 .C369 2010