March 11, 2010


You may often hear that curiosity killed the cat. Without it, however, the cat would never make some of the discoveries that it manages. This book will teach you how to spark creativity and explore problems in new and innovative ways. This book offers a playful approach to innovation by looking at the subject from a cat's point of view. However, it offers real lessons that can be applied in both professional and personal situations. Lundin examines some of the challenges to innovation and creativity that people and organizations face, and offers practical suggestions about how to overcome these obstacles. This is a fun book to read that is bound to spark creative thinking in even the most dedicated dog lover.

This book can be found in HECSA Library:

Cats: The Nine Lives of Innovation
Stephen C. Lundin
HD 53 .L86 2009

March 10, 2010

The Clutter Diet

Have you tried to get organized, but found that the clutter keeps coming back? Professional organizer Marrero has developed the Clutter Diet, a step-by-step plan that helps you to get rid of your junk, organize the stuff you want to keep, and to prevent cutter from building up again. Her "diet" is based on the concept that homes, like runway models, are rarely shown in ways that are realistic for people actually living in them. Her goal is to give readers a more realistic picture of what their homes can and should look like and to provide them with guidance to help them achieve more organized and balanced lives. This is a useful book, whether your life is cluttered with stuff or simply overcommitted.

This book can be found in HECSA Library:

The Clutter Diet: The Skinny on Organizing your Home and Taking Control of Your Life
Lorie Marrero
TX 309 .M37 2009

March 9, 2010


Theoretical physicist Kaku describes the ways that scientific revolutions have dramatically shaped the 20th century. Drawing on this historical momentum, he forecasts how scientific research already being done is likely to impact the 21st century. He suggests that humans will no longer be observers, but active creators and manipulators of matter, life, and intelligence. This is a wide-ranging discussion of scientific discoveries, research, and concepts with equally broad scope of ways that science may affect humans. There is something of interest to nearly everyone in this book.

This book can be found in HECSA Library:

Visions: How Science will Revolutionize the 21st Century
Michio Kaku
Q 175 .K157 1997

March 8, 2010

Universal Principles of Design

This book explains the concepts at work behind the designs that we see around us every day. In paired explanatory text and images, the authors describe and discuss design principles, concepts and rules and illustrate several examples of their application in familiar visual applications. The concepts covered range from architectural principles to graphic design rules and user-interface design recommendations applied in software development. This book is an excellent reference book for students learning about design as well as experts looking to broaden their understanding of design concepts outside their primary field of study.

This book can be found in HECSA Library:

Universal Principles of Design: 100 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design
William Lidwell, Kritina Holden, and Jill Butler
NK 1165 .L53 2009

March 5, 2010

Social Media Marketing in an Hour a Day

Have you put the power of people to work for your company yet? This book is a step-by-step guide to using social media tools in your marketing strategy so that you use the conversations taking place between your customers and potential customers to improve your image and brand. By listening to and influencing the discussions that your customers have, you can gain valuable information to improve your products and services, increasing customer happiness and loyalty. At the same time, you can make others not using your services aware of your company in meaningful and positive ways. This book will teach you how to get involved in the social web through blogs, RSS, podcasts, video, and other technology tools, and how to measure the effectiveness of these tools. This is a practical, hands-on book full of examples, exercises, and strategies that you can put into action.

This book can be found in HECSA Library:

Social Media Marketing in an Hour a Day
Dave Evans
HF 5414 .E93 2008

March 4, 2010

Coral Reef Restoration Handbook

This is the first book to describe coral reef restoration. Most of what is known about the restoration of coral reefs has been gained through efforts to repair reefs that were damaged by humans or man-made causes. Using the literature published about these efforts as a starting point, this book attempts to develop a scientifically-based framework that can be used to guide future restoration efforts. The handbook offers scientific and conceptual background as well as practical strategies that have been used to assess and mitigate damage to reefs. Contributions range widely from geological and biological efforts to the engineering requirements, decisions that are necessary, and resources required for this work. Case studies allow scientists working in this field to learn from lessons experienced by others.

This book can be found in HECSA Library:

Coral Reef Restoration Handbook
ed. by William F. Precht
QH 75 .C718 2006

March 3, 2010


Everyday, organizations make decisions and take actions that demonstrate their values, help them to retain customers, increase revenues, and build their reputations. These decisions and actions may be the work of individuals or groups. Taken one by one, they may not be recognized, but collectively, they are very powerful. This book serves as a guide to individuals and organizations who are committed and willing to be held personally and collectively accountable for the image that the project to others. Miller offers 47 categories of behaviors, decisions, and actions that regularly take place within organizations and describes how these potential turning points can be used to create positive images or negative ones. This is a quick read filled with practical guidance for people working at all levels of an organization.

This book can be found in HECSA Library:

Outstanding! 47 Ways to Make Your Organization Exceptional
John G. Miller
HD 68.9 .M554 2010

Culture and Customs of Afghanistan

For centuries, Afghanistan has been the crossroads of many civilizations. Invading armies and tribes have passed through Afghanistan, leaving their mark on the culture and way of life there. In the past century, it has been the site of Soviet occupation, civil war, and U.S. invasion to bring down the Taliban regime. While its political stability and future are still to be settled, few scholars have considered how the customs and the people who live in Afghanistan are affected by this regular influx of foreign influences. This book provides clear and understandable explanations of the land, history, economy, social conditions and people who call Afghanistan their home.

This book can be found in HECSA Library:

Culture and Customs of Afghanistan
Hafizullah Emadi
DS 351.5 .E53 2005

March 1, 2010

Innovate the Pixar Way

Capodagli and Jackson reveal how they have reawakened the creative Disney spirit in Pixar Studios. Pixar is built on the simple philosophy that quality is the best business plan, regardless of how long it takes, because they believe that you have only one chance to deliver a truly magical and enchanting experience for your customer. They explain how Pixar has been able to create an innovative culture by allowing their employees to have childlike vision, trust in one another, take risks, and focus on the quality of their work. In addition to examples from Pixar, Capodagli and Jackson draw examples from numerous other organizations that exemplify innovative workplaces.

This book can be found in HECSA Library:

Innovate the Pixar Way: Business Lessons from the World's Most Creative Corporate Playground
Bill Capodagli and Lynn Jackson
HD 53 .C369 2010