July 30, 2009

Never Eat Alone

In this book, Ferrazzi shares his secrets to "power networking." He discusses the mind-set that is required to build a network, believing that it is not about collecting business cards or keeping score, but rather about doing research before meeting someone and creating a win-win situation by developing a relationship with them. He lists some of the skills, behaviors, and personality traits that effective connectors cultivate, and shows how to turn informal connections into friendships and long-term business associations. Finally, he explains the give and take involved in networking. While most of the book is devoted to reaching out, several chapters focus on building your brand. Finally, he advocates using the relationships that you have developed to find a mentor and to mentor others. This book is full of common sense, powerful techniques to get to know people and help yourself get professionally connected.

This book can be found in HECSA Library:

Never Eat Alone and Other Secrets to Success One Relationship at a Time: How to Build a Lifelong Community of Colleagues, Contacts, Friends, and Mentors
Keith Ferrazzi with Tahl Raz
HF 5386 .F4117 2005